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Done-for-you pet industry newsletters

Stay in your clients' inboxes - without writing a word.

I set up a beautiful newsletter right on your website, then write and send a professional, industry-specific newsletter to your clients every month. You just add your own news and press send – or leave that to me too.

See Pricing
How it Works
Paws for Thought Grooming
Paws for Thought Grooming
to you · monthly newsletter
THIS MONTH
5 winter coat-care tips your dog will thank you for
Get the Newsletter
  • Build credibility
  • Deepen relationships
  • Sell without "selling"
  • Stay top of mind
Sound familiar?

You know a newsletter would grow your business. You just can't face writing one.

Staying in touch is one of the easiest ways to win repeat business and referrals – but after a full day caring for pets, the last thing you want is to sit down and write. So it never happens.

— No time or energy to write fresh content every month

— Worried you won’t keep it up once you start

— Don’t want to pay a designer and a writer to make it happen

— Email software feels fiddly and you’re never sure it’s working

The fix

I handle the whole thing - start to send.

A professional newsletter, set up on your own website and written for your corner of the pet world, month after month.

⚙

Set up on your WordPress site

I install a polished newsletter system on your website, branded to match, with a sign-up form ready to grow your list.
✎

Written for you

Every month you get a professionally written newsletter made for your niche - grooming, walking, sitting, daycare and more.
✉

Sent for you with or without edits

Add your own touch if you like, or let me send it as-is. Either way, your clients hear from you every single month.
Because it lives on your website, you own your subscriber list – with none of the climbing per-subscriber fees the big email platforms charge as you grow.
How it works

Up and running in three simple steps.

01

Set up

I install your newsletter system and add a sign-up form to your website - a one-off setup.

02

Your industry

Tell me what you do - groomer, walker, sitter, daycare, trainer - and I'll tailor your monthly content to suit.

03

I send each month

Every month your newsletter goes out to your list. Review and tweak it, or let it send automatically. That's it.

Hi, I’m Lesley

I learned the hard way that systems beat hustle.

By day I run a pet care company here in New Zealand. Before that, I spent ten years in marketing – which made my pet business busy, fast. 

I went from zero clients to working 364 days a year, and kept that up for six years until burnout caught up with me.

So I rebuilt everything around systems that let me earn more while working less. Email marketing, done right, is one of those systems. Let me set it up and run it for you, so staying in touch finally happens on autopilot.

See the Options

Simple Pricing

One setup, then leave the rest to me.

Start with setup, then add the monthly newsletter whenever you’re ready – there’s no lock-in, and you can pause or cancel any time.

Newsletter Setup

FREE
For a limited time
$495
  • Professional newsletter system installed on your website
  • Branded template designed to match your business
  • Sign-up form added to your site to grow your list
  • Welcome email and download page set up
  • You own your list - no per-subscriber fees
Get Set Up
LAUNCH SPECIAL

Monthly

$97
NZD per month
Cancel any time
  • A professionally written newsletter every month
  • Tailored to your industry and your clients
  • Formatted, ready to review and send
  • Edit and add your own news, or send as-is
  • Sent straight to your subscribers, every month
Start Monthly

Good to know

Questions people usually ask

A warm mix of what pet owners love to read – seasonal pet care tips, helpful advice, heartwarming stories and the occasional gentle nudge to book. It’s written for your industry, so a groomer’s newsletter reads differently to a dog walker’s.

The content is professionally written for your industry rather than custom-written for your business alone – that’s how I can keep it affordable. You’re welcome to add your own news, offers or photos before it sends, making each issue feel completely yours.

I set you up with MailerPress, installed right on your own WordPress website. That means your subscriber list belongs to you – and you avoid the monthly fees that climb as your list grows on platforms like Mailchimp.

No. Once it’s set up on your site, there are no extra software fees. A Canva subscription is handy if you’d like to add your own images, but it’s entirely optional.

Absolutely. Every issue is yours to edit – add a personal note, a special offer or photos of your week – or simply send it as it arrives. There are short tutorials to help.

Yes. The monthly newsletter is a rolling subscription with no lock-in – pause or cancel whenever you like. The setup is yours to keep regardless.

Completely. Because everything lives on your own website, your list is yours to keep and export whenever you wish.

Ready When You are

Let's get you in your potential clients' inboxes.

Set it up once, and a beautiful newsletter goes out every month – no writing, no stress, no more “I really should send something”.
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